Unlocking profitable B2B growth through gen AI
Generative AI is delivering measurable growth for B2B companies, but only when it's deployed with purpose. This McKinsey article highlights how top-performing organizations are using Gen AI to sharpen go-to-market strategies, increase productivity, and boost margins. Read the article for a closer look at what works and why it matters. Contact Mayhem Shield for help exploring Gen AI strategies that make sense for your goals.
What is Gen AI and how can it benefit B2B sales?
Gen AI refers to a subset of artificial intelligence that can significantly enhance B2B sales growth by boosting revenue generation, increasing sales productivity, and streamlining internal processes. According to McKinsey's B2B Pulse Survey, 19% of B2B decision-makers are already implementing Gen AI use cases, while another 23% are in the process of doing so. This technology can help sellers identify the next-best opportunities and improve their overall effectiveness.
What are some use cases of Gen AI in B2B?
There are several compelling use cases for Gen AI in B2B, including enhancing lead generation, personalizing outreach, and improving RFP response efficiency. For instance, a distributor of industrial materials used Gen AI to prioritize opportunities and personalize outreach, resulting in over $1 billion in new opportunities. Additionally, Gen AI can assist in preparing for client meetings by synthesizing critical information, which is particularly valuable in industries with long sales cycles.
How can Gen AI improve sales team performance?
Gen AI can enhance sales team performance by providing insights into seller performance and recommending targeted coaching. It can analyze customer interactions to give managers a comprehensive view of performance and suggest personalized development opportunities for sellers. For example, a telecom company used Gen AI to assess call center performance, leading to a 7-point increase in customer satisfaction and a 20% reduction in training costs.
Unlocking profitable B2B growth through gen AI
published by Mayhem Shield
Mayhem Shield is a leader in AI-powered, cloud-agnostic solutions, specializing in cloud migration, artificial intelligence (AI), machine learning (ML), and generative AI on platforms like Google Cloud, Amazon Web Services (AWS), and Microsoft Azure. Our customer-centric approach and unwavering commitment to excellence set us apart, delivering cutting-edge AI solutions that surpass expectations and proactively address and resolve potential challenges.
What Sets Mayhem Shield Apart
- Experts, Professionals, and Integrated Solutions Teams: Our team comprises certified cloud architects, engineers, and cybersecurity professionals who analyze, research, design, and implement cutting-edge solutions.
- Innovative Processes and Methodologies: We leverage proven methodologies and best practices to ensure seamless cloud migrations that align with organizational goals such as cost reduction, innovation, and scalability.
- Proactive Client Relationship Management: We focus on building long-term trusted partnerships with our clients, providing continuous support and optimization.
- Strategic Blend of Technology, AI, Cloud, and Cybersecurity: Our comprehensive approach ensures that clients can concentrate on their primary goals while we guarantee optimal performance and results across their cloud infrastructure.
Core Capabilities
- Zero Trust Security and CMMC Compliance: We implement robust security measures to protect your data and ensure compliance with industry standards.
- Advanced Cloud Migration and Security Solutions: Our expertise in cloud migration helps businesses transition their IT infrastructure and workloads to platforms like Google Cloud, AWS, and Azure.
- Generative AI, Machine Learning, and Artificial Intelligence: We assist businesses in harnessing next-generation technologies to drive enhanced analytics, better decision-making through data-driven insights, improved operational efficiencies via automation and robotics, and innovation in products and business models.
- Data Cleaning, Annotation, and Labeling: We provide comprehensive data services to ensure the quality and accuracy of your data.
- Comprehensive Cybersecurity and Compliance Measures: Our cybersecurity solutions protect your cloud environments and ensure compliance with regulatory requirements.
Certifications and Partnerships
- State Certifications: Texas CMBL (18843147275) and HUB.
- Federal Certification: Pending SBA – 8(a).
- Contract Vehicles: GSA IT Schedule 70 (JV), Omnia Partners – R220802, and NASPO (JV).
- Partnerships: We are partnered with leading technology companies such as Ingram Cloud, Microsoft, AWS, Google Cloud, NVIDIA, OpenAI, and others.
Our Commitment
As experts in Google Cloud, AWS, and Azure, Mayhem Shield leverages the most advanced, reliable, and innovative cloud and AI technologies available today. Our focus is on being a long-term trusted partner to every customer, providing the technical knowledge, solution design, and hands-on implementation and optimization support required to make advanced cloud and AI solutions a core competitive strength. For more information, visit our website at www.mayhemshield.com or contact us at info@mayhemshield.com.
Sign in with LinkedIn